When potential customers search for your \u201cproduct or service + city, state\u201d you want to be found.<\/p>\n
Although this may be basic info for the more experienced developer, for those focusing on improved exposure in local search this info will be extremely valuable.<\/p>\n
1. Do keyword research using Google Keyword Tool \u2013 Make sure there is search volume.
\n2. Have proper title tags \u2013 66-70 characters
\n3. Meta description \u2013 Include your keyword and make them enticing \u2013 the searcher see this
\n4. Include the Robots.txt file and do not block the search engines
\n5. Add content to your website. Keep it fresh and write for the user. Use keywords in your blog posts to link back to the pages that you want to rank for.
\n6. Set up google authorship and test
\n7. Install social sharing icons on your website.
\n8. Don\u2019t just focus on SEO \u2013 Go where your potential customers are and interact with them.
\n9. Properly name your images with alt text, description even going so far as to edit the properties of the image with more description.
\n10. Use unique images. Don\u2019t get upset if someone steals your images, but ask them for a link in exchange
\n11. Make a page for product or service pluse area you offer your product or service in. A simple \u201cservices\u201d page will not do
\n12. Write unique content \u2013 don\u2019t just change the name of the city on the page.
\n13. Submit your website to Google Webmaster Tools, Bing Webmaster Tools.
\n14. Install Google Analytics
\n15. Install an SEO plugin on your website such as Yoast.
\n16. Create an XML sitemap.
\n17. Use proper page names and use \u2013 (dashes) not _ underscores
\n18. Use heading tags to help tell google what your site is about
\n19. Be concerned about site speed.
\n20. Check for page errors within Webmaster tools.
\n21. Install Schema.org markup \u2013 Local Business Micro Data
\n22. Set up your Google Places for business listing, Bing Places and Yahoo Local listing \u2013 And many more see Get listed.org<\/p>\n","protected":false},"excerpt":{"rendered":"
When potential customers search for your \u201cproduct or service + city, state\u201d you want to be found. Although this may be basic info for the more experienced developer, for those focusing on improved exposure in local search this info will be extremely valuable. 1. Do keyword research using Google Keyword Tool \u2013 Make sure there […]<\/p>\n","protected":false},"author":11347694,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1393697700,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[644930],"footnotes":""},"session_track":[39706],"session_category":[],"class_list":["post-644980","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-main-track"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"March 1, 2014","time":"1:15 pm"},"session_speakers":[{"id":"644930","slug":"chad-eisenhart","name":"Chad Eisenhart","link":"https:\/\/lancasterpa.wordcamp.org\/2014\/speaker\/chad-eisenhart\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/644980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/644980\/revisions"}],"predecessor-version":[{"id":644981,"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/sessions\/644980\/revisions\/644981"}],"speakers":[{"embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/speakers\/644930"}],"author":[{"embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wporg\/v1\/users\/chad-eisenhart"}],"wp:attachment":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/media?parent=644980"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_track?post=644980"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2014\/wp-json\/wp\/v2\/session_category?post=644980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}