{"id":382,"date":"2019-12-26T15:03:30","date_gmt":"2019-12-26T20:03:30","guid":{"rendered":"https:\/\/2020.lancasterpa.wordcamp.org\/?post_type=wcb_speaker&#038;p=382"},"modified":"2020-02-11T14:13:39","modified_gmt":"2020-02-11T19:13:39","slug":"jonathan-bentz","status":"publish","type":"wcb_speaker","link":"https:\/\/lancasterpa.wordcamp.org\/2020\/speaker\/jonathan-bentz\/","title":{"rendered":"Jonathan Bentz"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Senior Digital Marketing Strategist Jonathan Bentz leads vital SEO projects for Direct Online Marketing (DOM) in Pittsburgh, PA.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Jonathan\u2019s journey as a thought leader in SEO began back in his West Virginia University (WVU) days, where he received a degree in journalism. Following a decade of experience running digital marketing campaigns in agency settings and competitive industries like hospitality and cloud technology, Jonathan signed on with DOM to significantly contribute to its growing SEO client services.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Immediately after his arrival, he integrated corporate branding and voice with SEO. Jonathan\u2019s SEO approach isn\u2019t near-sighted or trapped in any trendy bubbles. It\u2019s an all-encompassing strategy devised to bolster each brand with natural web authority.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Over the years, Google has evolved into an artificial intelligence-driven trust machine. If your site isn\u2019t building brand trust with Google, it\u2019s probably dying.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Jonathan believes strongly in technical analysis, but not needlessly complicated site renovations. You\u2019ve built a fantastic product or service; our team\u2019s job is to ensure that your site\u2019s SEO technical attributes are on point.<\/p>\n\n\n<p class=\"wp-block-paragraph\">An SEO campaign isn\u2019t about traffic volume; it\u2019s about traffic volume that creates revenue. For Jonathan, this means a sophisticated site analysis that extracts data and metrics about backlinks, competition, and revenue-oriented keywords. Through a discerning look at these factors, Jonathan and his team can forge a sensible way forward for the brand.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Jonathan\u2019s expert SEO analysis has been published in prominent publications such as Entrepreneur.com, Ecommerce Times, and CIO Online.<\/p>\n\n\n<p class=\"wp-block-paragraph\">In his free time, Bentz serves on the leadership team at his church. He is committed to creating new economic opportunities for underserved communities and uplifting those areas for children and future generations. He also enjoys spending time with his young children and family.<\/p>\n\n\n<p class=\"wp-block-paragraph\">He grew up in Lancaster, PA, and graduated from Penn Manor High School prior to attending WVU. He returned to the area in 2008 as the second outside hire for Grant Street internet marketing agency Lupeer and also served as the first in-house marketing manager for Harrisburg IT services provider Netrepid before relocating to the Pittsburgh area and leading the SEO team at DOM. <\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Senior Digital Marketing Strategist Jonathan Bentz leads vital SEO projects for Direct Online Marketing (DOM) in Pittsburgh, PA. Jonathan\u2019s journey as a thought leader in SEO began back in his West Virginia University (WVU) days, where he received a degree in journalism. Following a decade of experience running digital marketing campaigns in agency settings and [&hellip;]<\/p>\n","protected":false},"author":7694169,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_user_name":"jonathanbentz","footnotes":""},"speaker_group":[28],"class_list":["post-382","wcb_speaker","type-wcb_speaker","status-publish","hentry","wcb_speaker_group-third-wave"],"jetpack_sharing_enabled":true,"avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/1b8dcf9bcde1c9e234282c82a843615a3f823b43352ba23d0cd27bc1cbd989c9?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/1b8dcf9bcde1c9e234282c82a843615a3f823b43352ba23d0cd27bc1cbd989c9?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/1b8dcf9bcde1c9e234282c82a843615a3f823b43352ba23d0cd27bc1cbd989c9?s=96&d=mm&r=g","128":"https:\/\/secure.gravatar.com\/avatar\/1b8dcf9bcde1c9e234282c82a843615a3f823b43352ba23d0cd27bc1cbd989c9?s=128&d=mm&r=g","256":"https:\/\/secure.gravatar.com\/avatar\/1b8dcf9bcde1c9e234282c82a843615a3f823b43352ba23d0cd27bc1cbd989c9?s=256&d=mm&r=g","512":"https:\/\/secure.gravatar.com\/avatar\/1b8dcf9bcde1c9e234282c82a843615a3f823b43352ba23d0cd27bc1cbd989c9?s=512&d=mm&r=g"},"_links":{"self":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/speakers\/382","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/speakers"}],"about":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/types\/wcb_speaker"}],"replies":[{"embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/comments?post=382"}],"version-history":[{"count":1,"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/speakers\/382\/revisions"}],"predecessor-version":[{"id":896,"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/speakers\/382\/revisions\/896"}],"sessions":[{"embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/sessions\/383?_embed=1&context=view"}],"author":[{"embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wporg\/v1\/users\/wordcamp"}],"wp:attachment":[{"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/media?parent=382"}],"wp:term":[{"taxonomy":"wcb_speaker_group","embeddable":true,"href":"https:\/\/lancasterpa.wordcamp.org\/2020\/wp-json\/wp\/v2\/speaker_group?post=382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}